
Where
strategy
meets
aesthetics
YOUR BUSINESS DESERVES SO MUCH MORE THAN JUST A PRETTY LOGO
We'll be a great fit if...
you have a clear vision for your business but don't know how to get there...
that's where I come in
My goal is to help more small businesses gain clarity and confidence in their brand. As your brand designer, I promise to do so much more than just whip up a new logo or find that perfect typeface. I want to dive deep into who you are & who your dream clients are, then use that to create a strategy-driven design that is unique to you. I want to help you create a brand that encompasses all of the amazing ideas you've dreamt up for your business.
I'M HERE TO HELP YOU BRING YOUR BUSINESS IDEAS TO LIFE.
brand basics
package
Timeline: 2 weeks
BASIC BRAND STRATEGY
PRIMARY LOGO
SECONDARY LOGO
1 SUBMARK
COLOUR PALETTE & TYPE KIT
BRAND GUIDELINES
Pricing
$850
brand basics will be perfect
for you if...
you're in the first few years of your business and you need some brand basics now that you can build upon in the future
your current branding feels like its all over the place and you don't know how to get back on track
you've been DIY-ing your brand assets and haven't been seeing positive results
custom brand
package
Timeline: 4-6 weeks
IN-DEPTH BRAND STRATEGY
PRIMARY LOGO
SECONDARY LOGO
MULTIPLE SUBMARKS
BRAND PATTERN
BRAND ILLUSTRATIONS
COLOUR PALETTE
TYPE KIT
BRAND GUIDELINES
ADD ONS:
CUSTOM PRINT & PACKAGING
DIGITAL COLLATERAL & TEMPLATES
WEB DESIGN
I believe in custom pricing for custom projects. Please fill out my Inquiry Form for a quote!
the custom brand package is for you if...
you're looking for a more in-depth, customized package with different print and digital add on's
OR

the design process
01
CONTACT
Kick things off by filling out the Inquiry Form & I'll get back to you by email to book a time for a quick chat about your project.
Then, I'll send you a customized proposal based on what we discussed for you to go over.
Once you're ready to move forward, we'll make it official and get started on the fun stuff!
04
REFINE
Once you've had time to look over the initial design, you'll be able to give feedback -- don't worry I'll coach you through that process!
We will go through up to two rounds of refinements in order to reach a design both you and your dream clients will be obsessed with.
02
RESEARCH & STRATEGY
Together, we'll dive deep into your hopes and dreams for your brand in an in-depth questionnaire that you'll fill out on your own Notion page, then book a follow-up call to chat about it all.
After all that, you'll receive a Brand Strategy document that includes all sorts of insights into your brand, as well as mood boards of the brand direction for our project together.
05
EXPAND
The additional elements of your brand really can make all the difference.
If you’re looking to dream beyond the basics, we’ll use your rad new brand elements to design packaging, print, a website, or extra pieces of collateral that add to your brand experience, .
03
DESIGN
Once we're on the same page on the strategy side, I'll begin designing using the One Concept Method, meaning that I’ll play around with a bunch of design directions behind the scenes and narrow down to the strongest solution for your brand.
I’ll present a single, strong, fleshed out concept to you in a document with my rationale behind my decisions.
06
FINALIZE & LAUNCH
Once all of our designing is done, I'll prep all of the files in every colour combo you could possibly need, and develop your Brand Guidelines document to help keep everything looking cohesive as your brand grows.
You did it, my friend! Congrats -- it's time to launch your brand and watch it turn into pure gold(ē).
I want you to come away from our project together with confidence and clarity about how to use your beautiful new brand. From a Brand Guidelines Document, to ongoing support, I'll support you the whole way, even after the design work is done.

what clients are saying...
"It was an absolute pleasure to work with Sam at Studio Goldē. Sam made everything super easy and enjoyable. The in depth questions helped get my branding ideas across with ease. The final product exceeded my expectations and was everything I had hoped for. I would definitely work with Sam again."
- BRITNEE REES, LEONELLE THE LABEL
